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Kit (formerly ConvertKit) vs Substack

Comparação lado a lado de Kit (formerly ConvertKit) e Substack para negócios de uma pessoa. Preços, avaliações, prós, contras e qual escolher.

Veredito rápido

Demasiado próximo. Depende.

Tanto Kit (formerly ConvertKit) como Substack têm 3.5/5. A escolha certa depende das tuas necessidades específicas. Os prós e contras abaixo destacam onde cada um ganha.

Benchmarks

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Cinco eixos que importam para um negócio de uma pessoa. Cada nota é editorial, 1–10, mais alto é melhor. Nenhuma ferramenta atinge o máximo em tudo; a forma do gráfico é o sinal.

246810PreçoSolo-fitCurva de aprendizagemLock-inSuporte
Kit (formerly ConvertKit)Substack
Preço6.08.0
Solo-fit8.09.0
Curva de aprendizagem7.010.0
Lock-in6.04.0
Suporte8.05.0

Powerful automations and creator-shaped landing pages. The right tool when your newsletter has graduated from Substack but you still hate ConvertKit pricing.

A favor

  • Free tier covers up to 10,000 subscribers, by far the most generous in this category
  • Visual automation builder is genuinely flexible: tag-based, branchable, conditional
  • Creator Network lets other newsletters recommend yours, real list growth without ads

Contra

  • Editor and dashboard feel slower than Beehiiv or modern alternatives
  • Paid plan jumps to $25/mo as soon as you cross 1,000 subscribers
  • Designed for established creators, can feel oversized when you are starting out
Substack★★★★

The easiest way to start a newsletter. Also the most expensive long-term, since they take 10% of every paid subscription forever.

A favor

  • Genuinely the simplest way to start: write, hit send, you have a newsletter
  • Built-in network: Substack Reader can recommend your work to readers of similar publications
  • No upfront cost, no subscriber tiers, just write

Contra

  • Takes 10% of every paid subscription, forever, on top of Stripe fees
  • Limited customisation: every Substack looks like a Substack
  • Lock-in is real: exporting subscribers is allowed but their address book is on Substack servers

De relance

Kit (formerly ConvertKit)Substack
Avaliação3.5/53.5/5
PreçoFree up to 10,000 subscribers; Creator $25/mo; Creator Pro $50/moFree to start. Substack takes 10% of paid subscription revenue + Stripe fees
Plano gratuitoSimSim
Ideal paraEstablished creators with a digital product, course, or membership who need real automation rather than just send-to-list.Writers starting a newsletter today who want to publish in 10 minutes and figure the rest out later.
Última revisãoApril 25, 2026April 30, 2026

Conclusão

Kit (formerly ConvertKit)

Established creators with a digital product, course, or membership who need real automation rather than just send-to-list.

Conclusão

Substack

Writers starting a newsletter today who want to publish in 10 minutes and figure the rest out later.

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