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Design · Frente a frente

Canva vs Figma

Comparação lado a lado de Canva e Figma para negócios de uma pessoa. Preços, avaliações, prós, contras e qual escolher.

Veredito rápido

Escolha Figma.

Figma fica à frente na nossa review (4.5/5 vs 4/5). A escolha certa para a maioria dos negócios de uma pessoa, exceto se precisar especificamente das forças de Canva.

Canva★★★★

The default design tool for everyone who is not a designer. Templates, drag-and-drop, and a free tier that covers most one-person business needs.

A favor

  • Free tier is genuinely usable: thousands of templates, basic editing, brand kit
  • Templates are the killer feature: pick one, swap your copy, export, ship
  • Magic Studio AI features (resize, magic write, background remover) work surprisingly well

Contra

  • Output quality plateaus: easy to make "fine" graphics, hard to make distinctive ones
  • Pro at $14.99/mo unlocks the brand kit and most-useful magic features
  • Heavy templates can produce 20MB PNG exports for what should be a 200KB image
Figma★★★★★

The default modern design tool. Free tier is generous, the editor is fast, and the entire ecosystem (plugins, templates, dev handoff) lives here.

A favor

  • Free tier is genuinely usable for solo work (3 files, unlimited drafts, all features)
  • Real-time multiplayer editing: useful when working with a contractor or showing a client
  • Massive plugin ecosystem covers nearly any niche need (icons, mockups, exports, AI assist)

Contra

  • Heavy for casual use: if all you need is to make a flyer or a social graphic, Canva is faster
  • Pricing climbs to $15/editor/mo the moment you want shared libraries or version history
  • Now owned by Adobe (acquisition completed 2024), so the long-term direction has a corporate lean

De relance

CanvaFigma
Avaliação4/54.5/5
PreçoFree generous; Pro $14.99/mo or $119.99/yr; Teams from $29.99/moFree for personal use (3 files); Professional $15/editor/mo; Organisation $45/editor/mo
Plano gratuitoSimSim
Ideal paraNon-designers who need social media posts, simple flyers, slide decks, or quick visual content without a design background.Solo designers, indie founders building products, and anyone whose work involves UI mockups or marketing visuals beyond a flyer.
Última revisãoFebruary 7, 2026February 19, 2026

Conclusão

Canva

Non-designers who need social media posts, simple flyers, slide decks, or quick visual content without a design background.

Conclusão

Figma

Solo designers, indie founders building products, and anyone whose work involves UI mockups or marketing visuals beyond a flyer.

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