Email · Cara a cara
MailerLite vs Substack
Comparativa lado a lado de MailerLite y Substack para negocios de una persona. Precios, valoraciones, pros, contras y cuál elegir.
Veredicto rápido
Demasiado parejas. Depende.
Tanto MailerLite como Substack obtienen 3.5/5. La elección correcta depende de tus necesidades específicas. Los pros y contras de abajo muestran dónde gana cada uno.
Benchmarks
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Cinco ejes que importan para un negocio de una persona. Cada puntuación es editorial, 1–10, más alto es mejor. Ninguna herramienta puntúa al máximo en todo; la forma del gráfico es la señal.
| Precio | 8.0 | 8.0 |
| Solo-fit | 8.0 | 9.0 |
| Curva de aprendizaje | 9.0 | 10.0 |
| Lock-in | 6.0 | 4.0 |
| Soporte | 6.0 | 5.0 |
A no-frills email marketing tool that does the boring 80 percent well for a fraction of what Kit or Mailchimp charge. Automation, landing pages, and forms in one place without the upsell pressure.
A favor
- Generous free tier covers the first 1,000 subscribers, which is most solos' first year
- Drag-and-drop builder for emails and landing pages is the cleanest in this price band
- Automation flows handle welcome sequences and re-engagement without complexity tax
En contra
- Reporting is shallower than ConvertKit or ActiveCampaign
- Audience segmentation is fine for solos but limits growth into more complex marketing
- Customer support response time can be slow on the free tier
The easiest way to start a newsletter. Also the most expensive long-term, since they take 10% of every paid subscription forever.
A favor
- Genuinely the simplest way to start: write, hit send, you have a newsletter
- Built-in network: Substack Reader can recommend your work to readers of similar publications
- No upfront cost, no subscriber tiers, just write
En contra
- Takes 10% of every paid subscription, forever, on top of Stripe fees
- Limited customisation: every Substack looks like a Substack
- Lock-in is real: exporting subscribers is allowed but their address book is on Substack servers
De un vistazo
| MailerLite | Substack | |
|---|---|---|
| Valoración | 3.5/5 | 3.5/5 |
| Precio | Free for up to 1,000 subscribers and 12k emails/mo. Growing Business from $9/mo | Free to start. Substack takes 10% of paid subscription revenue + Stripe fees |
| Plan gratuito | Sí | Sí |
| Ideal para | Newsletter writers, content creators, and small course or digital product businesses building an email list under 10k. | Writers starting a newsletter today who want to publish in 10 minutes and figure the rest out later. |
| Última revisión | May 12, 2026 | April 30, 2026 |
Conclusión
MailerLite
Newsletter writers, content creators, and small course or digital product businesses building an email list under 10k.
Conclusión
Substack
Writers starting a newsletter today who want to publish in 10 minutes and figure the rest out later.
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Encuentra el stack adecuado para tu negocio de una persona.
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