Email · Cara a cara
Mailchimp vs MailerLite
Comparativa lado a lado de Mailchimp y MailerLite para negocios de una persona. Precios, valoraciones, pros, contras y cuál elegir.
Veredicto rápido
Elige MailerLite.
MailerLite se adelanta en nuestra reseña (3.5/5 vs 2.5/5). La elección correcta para la mayoría de negocios de una persona, salvo que necesites específicamente las fortalezas de Mailchimp.
Benchmarks
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Cinco ejes que importan para un negocio de una persona. Cada puntuación es editorial, 1–10, más alto es mejor. Ninguna herramienta puntúa al máximo en todo; la forma del gráfico es la señal.
| Precio | 4.0 | 8.0 |
| Solo-fit | 5.0 | 8.0 |
| Curva de aprendizaje | 5.0 | 9.0 |
| Lock-in | 4.0 | 6.0 |
| Soporte | 6.0 | 6.0 |
The grandfather of email marketing. Still works, still has the integrations, but the pricing has gotten steep and the UX has not kept up.
A favor
- Brand recognition: every CMS, e-commerce platform, and form builder integrates with it
- Free tier covers up to 500 contacts, fine for testing
- Lots of templates and a familiar editor if you used it years ago
En contra
- Pricing climbs aggressively past 500 contacts: 1,500 contacts is roughly $30/mo Essentials
- Counts unsubscribed contacts toward your tier limit (yes, really)
- UX feels dated next to Beehiiv, Kit, or even Substack
A no-frills email marketing tool that does the boring 80 percent well for a fraction of what Kit or Mailchimp charge. Automation, landing pages, and forms in one place without the upsell pressure.
A favor
- Generous free tier covers the first 1,000 subscribers, which is most solos' first year
- Drag-and-drop builder for emails and landing pages is the cleanest in this price band
- Automation flows handle welcome sequences and re-engagement without complexity tax
En contra
- Reporting is shallower than ConvertKit or ActiveCampaign
- Audience segmentation is fine for solos but limits growth into more complex marketing
- Customer support response time can be slow on the free tier
De un vistazo
| Mailchimp | MailerLite | |
|---|---|---|
| Valoración | 2.5/5 | 3.5/5 |
| Precio | Free up to 500 contacts; Essentials from $13/mo; Standard from $20/mo | Free for up to 1,000 subscribers and 12k emails/mo. Growing Business from $9/mo |
| Plan gratuito | Sí | Sí |
| Ideal para | Tiny lists with no growth ambition, or businesses already deeply integrated everywhere with Mailchimp who would rather not migrate. | Newsletter writers, content creators, and small course or digital product businesses building an email list under 10k. |
| Última revisión | March 19, 2026 | May 12, 2026 |
Conclusión
Mailchimp
Tiny lists with no growth ambition, or businesses already deeply integrated everywhere with Mailchimp who would rather not migrate.
Conclusión
MailerLite
Newsletter writers, content creators, and small course or digital product businesses building an email list under 10k.
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